Holding your kite facing you in one hand and the kite line in the other, keep your back to the wind.
Now let the kite into the wind releasing line.
While the kite is still low to the ground be ever watchful of turbulence, which can cause the kite to become unstable and crash. If the kite dives at this stage let out line quickly and the kite should recover.
If the wind is very light or erratic at ground level, get someone to take your kite 15m (15 yards) or more down wind from you (long launch).
Release the kite, pull in the line hand over hand to allow your kite to get up into steady wind quickly. Then let line out as the Kite catches the wind.
HOT TIP: For really young fliers, try tying the line to something secure and allow them to hold on to the line of the kite. When they get distracted and let go of the line you won't have to go running after the kite!